Balanced Body® Launches New Online Pilates Resource
Wall-based resistance equipment saves space and is ideal for home use, Pilates studios and fitness facilities
Sacramento, Calif. - January 30, 2006
Balanced Body®, the leading resource for Pilates equipment, education and programming for more than 30 years, has re-designed its Web site, www.pilates.com. The Web site now provides a wide-ranging online knowledge base where Pilates professionals, students and enthusiasts can find equipment, education and information.
"We're launching our revamped Web site as a user-friendly guide for everyone who is eager to learn more about Pilates," said Ken Endelman, founder and chief executive officer for Balanced Body. "No matter where you are in your Pilates experience, www.pilates.com has something to offer. People new to Pilates can learn how to get started in their own home or find a nearby class. Studio or club owners and physical therapists can find tips on creating and expanding successful Pilates programs. We also have a library with one of the most comprehensive listings of articles, books, dissertations and other publications in the industry."
In addition, www.pilates.com now features a vastly expanded online store where shoppers can not only buy Balanced Body equipment, but accessories, videos, books, music, apparel, studio furnishings, and gift certificates.
"Those who have used our Web site in the past to purchase products will see a big difference in their buying experience," said Endelman. "Our online store is now easier to use than ever before and our product offering has been substantially broadened."
Other unique features of the site include a Studio Finder that allows users to search for a studio, club, wellness or rehabilitation center near them that offers Pilates. By entering an address, users can search for up to 15 facilities closest to their home, office or travel destination. For those looking to become a Pilates instructor, the site contains in-depth information on instructor education, instructor training and certification programs, launching a studio, and Balanced Body University®'s Pilates on Tour®, which brings continuing education to Pilates professionals.
For more information about Balanced Body, visit the re-designed Web site at www.pilates.com or call 1-800-PILATES.
About Balanced Body
Balanced Body, headquartered in Sacramento, Calif., is the world's largest manufacturer of Pilates equipment. Founded in 1976, the company was the first to substantially update Joseph Pilates' equipment with state-of-the-art engineering, materials and technology. Ken Endelman, the company's founder and CEO, has been awarded 13 U.S. patents for his inventions, with more patents pending. For more information, or to find Pilates studios or instructors, visit Balanced Body's Web site at www.pilates.com or call 1-800-PILATES.
Editor's Note: The statistics in Ken Endelman's quote are attributed to SGMA International's Pilates Training Participation Report - 2004 Edition.